The Best Barbie Movie Halloween Costumes of 2023
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Spirit of Halloween / Warner Bros.
Happy Halloween, Barbie!
If you’ve been dreaming about which pink ensemble you’ll try to recreate this October after watching Greta Gerwig’s Barbie, then you’re not alone — in fact, we’ve gone ahead and found the best costumes for you in advance. Whether you’re going for Margot Robbie’s fuschia western ensemble from her first real-world costume change or simply want to go all-pink in honor of the Barbiecore trend, we scoured the internet to find the best outfits to pay tribute to this American icon. (Don’t worry, we have options that bring the Kenergy, too.)
Barbie’s fashion influence has spanned decades of style, which makes these costumes pretty timeless — and is exactly what Oscar-winning costume designer, Jacqueline Durran, was going for. “I start off with 1959, obviously, then there’s the beach, which is very much influenced by the early ‘60s,” she previously told PEOPLE. “I tried to set up this idea that we were going through time, but at the same time, I wanted the passing of time to be related to the past of Mattel.”
Though the cast’s bubblegum pink wardrobe is studded with Chanel, you can recreate these looks for a lot less by leaning into whichever decade you choose. Durran explains wanting to encapsulate the 60-plus years of Barbie’s fashion without lending the costumes too heavily to a certain period, so they could evoke nostalgia in fans of every age. “That was the intention — that it would touch different people's memories at different times," she said. "It's timeless.”
Whether your plans involve a soirée at the Dreamhouse or you end up stuck at a Mojo Dojo Casa House party, we found the best Barbie-inspired Halloween costumes for adults that will have you ready to “dance the night” away.
Amazon
One of the most recognizable costumes from Barbie is Margot Robbie and Ryan Gosling’s matching Western outfits, which they don once they change out of their rollerblading costumes in the real world. But now with this spot-on costume that's available on Amazon, you can recreate this iconic look for yourself — with everything from the star-spangled bell bottoms to the pink paisley bandana that match Robbie’s look to a T.
If you want to twin with your little one or your favorite Ken, grab a matching punchy pink outfit in a kid’s size from Spirit Halloween (which is nearly identical to this adult version) or go for Gosling’s black and white fringe ensemble for a couple’s look worthy of the big screen. Giddy up, Barbies and Kens!
Price at time of publish: $43.99
Includes: Top, pants, bandana
Spirit Halloween
Want to channel Barbie’s big-screen style in a more comfortable, less glitzy way? While certainly less bejeweled, the Skating Barbie costume is anything but boring thanks to its psychedelic bodysuit and magenta bike shorts (which is actually a one-piece).
This ‘80s-inspired look comes with matching neon knee and shoulder pads, along with a bright yellow fanny pack, a “Barbie”-emblazoned visor, and a pair of thick green hoops. You can make this look a family affair by picking up the similarly designed kid’s costume and a nearly-perfect rendition of Ken's skating costume when the duo cruised down the Venice Beach boardwalk. Rollerblades are optional, of course (but as Ken says, he “literally go[es] nowhere without them”).
Price at time of publish: $49.99
Sizes: S-XL | Material: Polyester, spandex, nylon | Includes: Romper, knee pads, elbow pads, visor, earrings, fanny pack
Spirit Halloween
Who said that good Halloween costumes had to be elaborate or uncomfortable to be good? This cotton jumpsuit is an on-theme and super easy option for the Barbie that just wants to feel comfortable while passing out candy or hitting the dance floor. It even comes with magenta sunglasses and a paisley bandana to pull together this look that practically jumped right off of the silver screen.
And if anyone dares to ask who you’re supposed to be dressed as, you can simply turn around and flash the “Barbie”-emblazoned back — no explanation necessary. Twin with your little ones or opt for a plus size to get the perfect family or solo outfit that’s sure to be comfortable no matter what festivities your Halloween includes.
Price at time of publish: $49.99
Sizes: XS-XL | Material: Cotton, polyester | Includes: Jumpsuit, sunglasses, headband
Warner Bros. Pictures
Spirit Halloween
Did you also have that one doll that you experimented with makeup, had a field day with colorful markers, and tried out new haircuts on? “Weird Barbie,” played by Kate McKinnon in the 2023 Barbie film, represents that one doll we all knew, loved, and forgot about — but you can certainly pick it up out of the depths of your old toy chest for inspiration this Halloween. This three-piece costume comes with a patchwork jacket and pants set, along with a Barbie-pink tee to layer underneath. Come on, “Weird Barbie,” let’s go party!
Price at time of publish: $49.99
Sizes: XS-XL | Material: Polyester | Includes: Jacket, shirt, pants
Warner Bros. Pictures
Amazon
Why not dress up in a costume that you can repurpose whenever you want to channel your favorite fashion doll? Enter, the Barbie Cardigan: a soft, bright magenta button-up sweater with white-striped trim and the signature Barbie logo on the front and back. This cardigan is perfect for a low-key Halloween spent watching movies with friends, and also a great option to re-wear no matter the time of year. If your vibe is comfy and cozy, then this Barbie-inspired cardi should be your go-to this October.
Price at time of publish: $39.99
Sizes: S-XL | Material: Nylon, viscose, polyester | Includes: Cardigan, sunglasses
Amazon
This Barbie-emblazoned mini dress is begging to be worn to your next Halloween party; it will surely stand out in the crowd, and not just because of its bright pink hue. The one-shouldered silhouette adds something different to this bodycon dress, and it even comes with the matching “Barbie” nameplate necklace. If you want to complete the look with a standout accessory, you can add these Barbie-fied Aldo pumps for another nod to the character.
Price at time of publish: $29.99
Sizes: S-XL | Material: Polyester | Includes: Dress, necklace
Amazon
Allan may be discontinued, but this unsung Mattel doll was a hero in the film when it came to taking back Barbieland. In order to dress up like your favorite non-Ken doll (a.k.a. the only one), you’ll have to grab a pair of navy shorts and this rainbow-striped shirt, which bears a striking resemblance to the one Michael Cera wears in the film. You’ll be sure to stand out in a crowd full of Kens when you go as the one and only Allan this Halloween.
Price at time of publish: $23.99
Sizes: S-3XL | Material: Rayon, nylon
Amazon
If you can’t get Dua Lipa’s catchy Barbie anthem “Dance The Night” out of your head, then you’re not alone — and you might as well take some inspiration from it as you plan your Halloween look.
Lipa’s Mermaid Barbie wears a sea-blue ensemble, which you can recreate with this glittering sapphire mermaid skirt and a matching seashell bralette, which we’ve also found for you. To really pull together this pop star-approved costume, you can tuck your tresses into a bright blue, wavy wig and finish it off with some aquamarine bling.
Price at time of publish: $43.95
Sizes: S-XXL | Material: Polyester, spandex
Lulus
If you “don’t have anything big planned, just a giant blowout party with all the Barbies and choreography and a bespoke song,” then you’ll want to slip into this fully-sequined jumpsuit that looks pretty similar to Barbie’s sparkly number. Its soft, knit fabric allows you to move comfortably throughout the night while its fully-sequined exterior makes sure you catch the light on every dance floor.
It even comes with no-slip straps on the bodice, so you can confidently twirl around with your Barbies and Kens all night long without fearing a wardrobe malfunction. Plus, you can re-wear this jumpsuit for future nights out.
Price at time of publish: $99
Sizes: XS-XL | Material: Polyester
Warner Bros. Pictures
Boohoo
This Barbie is laid-back this Halloween, and you can get her look with this cropped pink and white rugby shirt that features an embroidered “Barbie” logo and the matching micro skirt. If you favor comfort over theatrics, then this perfectly-pink outfit will peak your interest because of its obvious inspiration (nobody will be wondering who you’re supposed to be) and loungewear-like pieces.
Its super soft fabric feels comfortable enough to kick back on the couch in, yet the outfit is cute enough to head to a Halloween party after the credits roll on your favorite scary movie. Plus, you can wear them together or separately in your everyday life — making this a set we’d totally spend some cash on (and luckily, it’s relatively budget-friendly).
Price at time of publish: $18
Sizes: XS-4XL | Material: Polyester, cotton
Spirit Halloween
Can’t stop thinking about Barbie’s pink gingham look she wore on the beach? Neither can we — and this romper is a more functional recreation of Robbie’s “Stereotypical Barbie” dress. Complete with an oversized pink seashell necklace and a matching hat, you, too, can become Beach Barbie after slipping into this pale-pink ensemble.
Style with a pair of comfortable heels, sneakers, or Birkenstocks (just like flat-footed Barbie) to complete a look worthy of a sunny day in Barbieland. While this Spirit Halloween costume isn't available quite yet, you can order this shockingly similar outfit on Amazon (sans hat) if you just can't wait.
Price at time of publish: Coming soon
Sizes: S-3X | Includes: Belt with bow, dress, earrings, necklace, bracelet
Jaap Buitendijk / Warner Bros.
Boohoo
This bubblegum pink tube dress is the perfect way to channel Barbie on Halloween without riffing too closely off of a character. You can make Barbie your own with this super wearable strapless mini, which is made from a soft, ribbed polyester and cotton blend, for maximum style and comfort. Throw on a pair of pink heels and grab your favorite shades for a look that any Barbie would feel confident in all night long.
Price at time of publish: $20
Sizes: XS-4XL | Material: Polyester, cotton, elastane
Amazon
You’ve seen glitzy dance party Barbie and beachside mermaid Barbie, but what about human Barbie? If you want to do something a little more pared-down this Halloween, but still make a nod to the film, then slip into this fluttery yellow maxi dress to recreate Barbie’s final look before choosing her new path in the real world.
Plus, you can easily wear it again for an upcoming vacation or as a sundress in the warmer months. Yellow was this Barbie’s choice, but you can choose from 15 colors to find which one fits your fancy. All you need to add is a pair of Birkenstocks.
Price at time of publish: $41.99
Sizes: S-XL | Material: 100% polyester
Spirit Halloween
Throwing a party at your own Mojo Dojo Casa House? Move over, Barbie, because this Ken is taking Halloween by the reins. You can recreate Ryan Gosling’s patriarchal Ken look with this fringy black vest, lightning bolt-decorated track pants (plus a matching headband), fingerless gloves, and a black fanny pack with a heavy metal “Ken” printed across the front. Once you’re in costume, you’ll be ready to fight off the other Kens on the Barbieland beach, just as Gerwig intended.
Price at time of publish: Coming soon
Sizes: S-XL | Material: Polyurethane | Includes: Vest, pants, fingerless gloves, headband, fanny pack
Mattel Creations
One of the most memorable moments of the Barbie film is Ken wearing a tie-dyed “I am Kenough” hoodie, and lucky for you, this sweatshirt is available to pre-order right in time for Halloween. This is perfect for someone wanting to complete a couple’s costume in a comfortable fashion, or simply to have a souvenir from your movie experience. And who can deny the warm and fuzzy feeling inside when you remind yourself that you, too, are Kenough?
Price at time of publish: $60 (pre-order)
Sizes: S-3XL | Material: 100% polyester
Spirit Halloween
Want to dress up as your favorite character from Barbie, but don’t want to spend too much money in the process? Look no further than this replica of “President Barbie’s” sash, which is probably the easiest way to turn any outfit you already own into a Barbie-approved costume that’s sure to earn the popular vote. It’s all-white with metallic pink lettering to let everyone know who runs this party (news flash: it’s you).
Price at time of publish: Coming soon
Sizes: One size | Material: Polyester | Includes: One sash
Warner Bros. Pictures
Fashion Nova
The original Barbie is one for the ages, so if you want to channel a timeless Barbie look, this striped dress is the way to go. You can recreate Barbie’s retro one-piece with this black and white striped mini, a pair of thick, white cat-eye shades, and a pair of black stilettos if you’re feeling brave. Throw your hair in a curly ponytail and swipe on a great red lipstick, and you’re good to go.
Price at time of publish: $20.99 (orig. $29.99)
Sizes: XS-XL | Material: Cotton, acrylic
Warner Bros. Pictures
Amazon
A quintessential part of the Barbie craze has been Robbie’s real-life outfit recreations of archival Barbie dolls, which are great ideas for unconventional Halloween costumes.
One of the looks that is easier to recreate is Robbie’s pink blazer and pencil skirt moment, which was inspired by Mattel’s 1985 “Day-to-Night” Barbie, according to the actress’s stylist, Andrew Mukamal. Simply pair this oversized blazer with a bright pink pencil skirt, some pink and white pumps, and a little white bolero, and you’ll be ready to take on Barbie’s “perfect day.”
Price at time of publish: $46.99
Sizes: S-XXL | Material: Polyester
Chung Sung-Jun / Getty, Han Myung-Gu / WireImage
The first place to start when deciding which kind of Barbie you want to channel this year is thinking about which looks stand out to you. If there are any particular moments from the film you love, like Robbie’s ‘60s gingham beach dress and seashell necklace, for example, then you can recreate the look with this nearly identical look on Amazon for a whole lot less. But if you simply want to put together a Barbie-inspired look, you can opt for pieces like this bubblegum pink logo-embossed mini dress, some Barbie-inspired shoes, and a magenta dumpling purse to become your very own Barbie.
Shopping for Halloween costumes can get pricey pretty quickly if you don’t already own pieces of your ‘fit, which is why it’s sometimes best to go for an all-inclusive costume. Spirit Halloween has several replicas of the movie’s costumes ready for October 2023, which make it easy to complete your look with just one purchase instead of having to hunt down several separate pieces — which can be expensive in both time and money.
The rollerblading Ken costume, for example, comes with everything you need (besides the rollerblades), whereas the Barbie cardigan is sold alone, meaning you’ll have to piece the rest of the costume together by yourself. But if you’re going for a “custom” Barbie look, then you may love this personalized take despite a bit more effort it entails.
Getting glammed up (or not) is entirely up to each individual as they search for the perfect Halloween costume, but it’s often an endeavor that can get expensive rather quickly. It can sometimes be more budget-friendly to get a costume that comes with all the pieces together, like some of our picks from Spirit Halloween, rather than buying piecemeal garments here and there to create an outfit by the holiday. But if you are planning on utilizing pieces that already exist in your current wardrobe, then it may be more advantageous to buy one or two on-theme pieces over an entirely new look. Decide on which Barbie you want to be first, and take it from there.
Alyssa Brascia is a commerce writer at PEOPLE with an expertise in beauty and fashion. She has previously written commerce content for Dotdash Meredith brands such as InStyle, Shape, Southern Living, and more during her time as the E-Commerce Editorial Apprentice. For this article, she researched the best lookalike costumes to those from the 2023 Barbie film that are currently on the market (or are coming soon) and referenced a recent PEOPLE-exclusive interview with Oscar-winning costume designer Jacqueline Durran for a peek behind the curtain at the costume design process.
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