33 Best Kids’ Halloween Costumes That Are Popular in 2023

By Brigitt Earley

The most magical time of the year is upon us—those autumn days when homes start to look a little bit haunted, thanks to a smattering of Halloween decor, and tots rush out in droves in the cutest kids' Halloween costumes to collect as much candy as their little hands can possibly grab. The only tough part is helping them to decide which getup to go with.

Your toddler verging on big kid is sure to have lots to say about what costume they slip on. And chances are the choice will be driven by the pop culture references their friends are talking about—Max from The Descendants, Peppa Pig, or their favorite Disney Princess or mythical mermaid, for example.

“Every Halloween we see kids and families are particularly drawn to costumes of their favorite characters,” says Marisa Uzzolino, manager of creative photography and PR at Spirit Halloween. “This season we’re seeing lots of excitement around our assortment of kids' Barbie costumes, including both our exclusive looks from Barbie the movie and classic Barbie looks. We also anticipate Bluey, Teenage Mutant Ninja Turtles, and Wednesday Addams will be popular 2023 picks."

Whether you’re looking for something to add to cart immediately or browsing inspo to help persuade your picky 10- or 11-year-old boy or girl, these are some of the trendiest and highly rated kids’ Halloween costume ideas—no DIY skills required.

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Gekko Classic Toddler PJ Masks Costume

Amazon

A favorite among the toddler set, this officially licensed PJ Mask costume includes everything your little one needs to morph into Gekko: a full jumpsuit with a detachable tail, plus a soft headpiece. Of course, your kiddo can always opt for Owlette or Catboy instead.

Stonch Halloween Mask Skeleton Gloves Set

Amazon

Even kids verging on the “too cool for school” phase will have a hard time passing up this light-up set, which features three modes and six glow settings. Clad in their own set of black clothes and this mask and gloves, they’ll look like a scary computer hacker.

Toloco Inflatable Costume

Amazon

Your kid will have a laughing fit when they see this funny inflatable costume. Once the one-piece suit is on, it makes them look as if they’ve been abducted by aliens.

Spooktacular Creations Astronaut Costume

Amazon

For any kid with dreams of reaching the stars (or Star Wars fans), this astronaut costume is as close to the real deal as they’ll get for now. Available in sizes 3 years to 14 years, the NASA disguise comes with a full-length jumpsuit complete with embroidered patches, plus a tinted space helmet with a movable visor.

Kaisebile Magic Family Encanto Princess Costume

Amazon

This costume, inspired by one of the newer Disney classics, will have your child singing with delight. What we love most: While it looks traditional, all parts of the costume are made with nonirritating fabric—perfect for any kids with sensory sensitivity.

Joy Join Little Girls Princess Mermaid Costume

Amazon

Thanks to the release of the live action version of The Little Mermaid this year, an Ariel-inspired costume is sure to be a popular choice this Halloween. This one comes with the dress, yes, but also a red wig, crown, and wand.

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By Emily Tannenbaum

Morphsuits Skeleton Costume

Amazon

Perfect for a 10-year-old boy or girl, this Halloween costume is just scary enough without being downright terrifying. The lightweight jumpsuit pulls right on and boasts skeleton bones that glow an eerie green come dusk.

One Casa Inflatable Dinosaur Costume

Amazon

Another unique inflatable for a boy or girl with a silly side, this dinosaur costume makes it look like they're going for a ride. Just note: You’ll need four AA batteries to power the blower inside—key to making the whole thing work.

Disguise Toddler Blippi Costume

Amazon

Blippi mania is here to stay, and any toddler will be thrilled to dress just like their favorite YouTube star for the day. What parents will love? This costume is sure to become a regular in the dress-up closet after the holiday.

Spirit Halloween Barbie the Movie Kids Pink Power Jumpsuit

Amazon

Halloween is hot on the heels of the new Barbie movie, which makes this year’s holiday the perfect time to channel the classic toy. This simple version of the costume includes an all-pink jumpsuit, sunglasses, and a headband—all in the perfect Barbie pink, of course.

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By Emily Tannenbaum

Amscan Ghostbusters Costume Kit

Amazon

An oldie but a goodie, especially for a boy or girl who loves the idea of saving the world from all evil. This costume kit includes everything you need to send those spirits packing—a jumpsuit, a light-up proton pack, and a ghost trap.

Disguise Minecraft Ender Dragon Costume for Kids

Amazon

If they love video games, they can become the ultimate Minecraft warrior in this Ender Dragon costume. The 3D costume looks like it was plucked directly from the screen, thanks to the textured jumpsuit, foam wings, spiked felt tail, and, of course, the helmet.

Kids' Monarch Butterfly Wings Halloween Costume

Target

For kids who don’t like a lot of fuss, this beautiful monarch butterfly cape slips over the shoulders and wrists—they can wear their own black clothes—to allow them to move quickly and freely while trick-or-treating.

Kids' Medusa Halloween Costume Dress With Accessories

Target

If your daughter is looking for something unique to wear this Halloween, give this Medusa costume a look. It’s not one of the most traditionally popular by a long shot, but that’s part of what makes it special. And just look at that amazing headpiece—how could they possibly turn that down?

By Emily Tannenbaum

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By Emily Tannenbaum

Disguise Eevee Costume for Kids

Amazon

This cute officially licensed costume is perfect for any Pokemon fan and is a nice and easy option. The two-piece disguise comes with a dress complete with an attached collar and tail, as well as a pair of leggings and a headband.

Little Boys' UPS Guy Costume

Amazon

Some superheroes don’t wear capes—like the guy who delivers all the packages your little one can’t wait to tear into. This costume is a fun homage to your very own local legend.

Marvel Spider-Man Toddler Costume

Amazon

Your toddler can channel his inner Spidey in this costume inspired by one of the most iconic comic book characters. How cute are those padded muscles?

Amscan Girls Light-Up Sparkle Witch Costume

Amazon

You won’t have to work hard to persuade your little girl to don this witch costume. That’s because the tutu skirt features pink lights that give off an enchanting glow.

By Emily Tannenbaum

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By Emily Tannenbaum

Kids' Water Dragon Ninja Halloween Costume Jumpsuit With Mask

Target

Lightweight and comfortable to wear, even in warmer weather, this cool ninja costume includes a black jumpsuit, a ninja vest with a blue dragon emblem, and a black pull-on face mask.

Toddler Peppa Pig Halloween Costume

Target

Your kiddo had better start practicing their best British accent. This adorable costume from one of the most beloved TV shows for toddlers features that recognizable red dress, plus a realistic headpiece featuring Peppa's ears and her pig nose.

Elvis Presley Romper Costume

Amazon

Your kid will be as charming as the King himself in this bedazzled jumpsuit. All you have to do is slick their hair back, and the crooner will be good to go.

Dress Up America Police Costume for Kids

Amazon

You’ll be hard-pressed to find any toddler who isn’t obsessed with local heroes like police and firemen, which makes this cop uniform an especially great option for the younger set this Halloween.

By Emily Tannenbaum

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By Emily Tannenbaum

Zunie Kids' Cora Fairy Tale Dress

Nordstrom

Hesitant to splurge on a one-and-done costume? We don’t blame you, which is why we love this princess costume so much. The ornate fairy-tale gown is one your child will want to wear every day for…the rest of her life (or something like that).

Tutu Dreams Pumpkin Costume

Amazon

A pumpkin but make it flashier. This frilly tutu jack-o'-lantern, perfect for babies and toddlers, boasts battery-powered LED lights that illuminate the entire skirt.

Jerry Leigh Youth Royal New York Giants Game Day Costume

Nordstrom

Not a Giants fan? Not a problem. This sports-inspired costume, which boasts faux muscles that are bound to impress any football fanatic, comes in a whole host of other teams so they can channel their favorite.

Suitmeister Kids' The Riddler Two-Piece Suit With Tie

Nordstrom

He may be channeling a bad guy, but dressed in this graphic suit, your kiddo is going to look super sharp while doing it. The costume comes with a two-button jacket, matching pants, and a clip-on tie for a cohesive look.

By Emily Tannenbaum

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By Emily Tannenbaum

Disguise Harry Potter Costume

Amazon

They may still be waiting for their Hogwart’s letter, but in this costume your Harry Potter–loving kid can pretend to be the furthest thing from an ordinary muggle for the day.

Spirit Halloween Hocus Pocus Tween Winifred Sanderson Costume

Amazon

Cast a spell on your tween (i.e., order this costume from Amazon), and there’s no way any neighborhood witches will smell children on Halloween night—in fact, the Hocus Pocus disguise could fool Winifred Sanderson herself.

Fun World Peace and Love Hippie Child Costume

Amazon

There’s only one word to describe this classic costume—groovy. It comes with everything your child needs too: a dress with an attached vest, a headband, and fringe boot cuffs.

amscan Girls Prom Corpse Costume

Amazon

For girls who want to tap the spookier side of the holiday, you really can’t go wrong with this prom queen—a dead one, that is.

By Emily Tannenbaum

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By Emily Tannenbaum

Disguise Disney Mal Descendants 3 Deluxe Girls Costume

Amazon

There’s little to no chance any tween girl would turn down the opportunity to channel the main protagonist from the hit Disney series The Descendants.

amscan Breakfast Babies

Amazon

For a set of siblings close in age—or twins!—a classic combo that’s sure to garner all kinds of oohs and aahs as they make their way through the neighborhood on Halloween night since it's just that good.

Rubie’s Wizard of Oz Child's Dorothy Costume

Amazon

Another classic that’s bound to see an uptick in popularity this year following the launch of Amazon Prime’s Lost in Oz. We love this idea for a group of kids, whether siblings or neighborhood besties, since there are plenty of characters for both boys and girls to choose from.

By Brigitt Earley

By Jake Smith

By Jake Smith

By Brigitt Earley